The Ultimate Strategy to Relevant Topics for Essay

The Ultimate Strategy to Relevant Topics for Essay The 5-Minute Rule for Relevant Topics for Essay Developing a criterion for the evaluation essay topic in addition to the effective judgment from the face of the author is the fundamental requirement of an evaluation essay. Then you will analyze the fashion in which either gender is portrayed in your preferred media. Don't be worried if you don't have good writing skills because you need to always employ an expert to finish your assignment punctually. You need to reveal the readers that you master of this issue and not a confused newbie who doesn't understand what he or she's referring to. If you can select the problem by yourself, it's possible to think of the issue of interest! When you own a list before your eyes, it is going to be simpler to compose your mind and get started considering a specific matter. Don't neglect to explain why the dilemma is significant to you! The Principles of Relevant Topics for Essay That You Will be Able to Learn From Beginning Right Away When prior brainstorming is finished, you might begin drafting your essay. There are two primary means by which you can use the most typical IELTS essay topics to your benefit. Fortunately, there's a process you could follow to choose the ideal topics for essays. First make certain that you are prepared to compose a text. Firstly, you have to be aware of the appropriate format of essay writing. Knowing the most usual IELTS essay topics lets you center on the most significant vocabulary. Thus, it's important to read corresponding formatting guide. There are lots of speeches that could be excellent topics. If you wish to compose a controversial essay, you definitely should look for the most effective social issues topics or satire topics. You will obviously not have the capacity to predict the precise topic that will come up. The multiple topics could possibly be found, for instance, in the dissertation abstracts international database. Today the internet enables people to make statements about things happening on the opposing side of the planet, but based only on what they have seen on the monitor. The majority of the questions are on current topics, therefore staying current with what's going on in the world is really going to help you think of ideas. Many brilliant individuals who achieved success in life proved actually academic drop-outs. When you've discovered the topic that you wish to discuss, there's still a good deal more work to finish. The Downside Risk of Relevant Topics for Essay Understanding how to comp ose a strong argumentative paper can help you advance your very own argumentative thinking. Getting in a position to compose a strong argument will allow you to succeed in society. To the contrary, it may also be quite interesting to work on only when you have good topic in your hands since it's thought of as the backbone of an evaluative essay. Last, do not make a typical mistake plenty of students make in the concluding paragraph. The issues also have issues that exist around the world regarding gender. In the current society, gender means a lot more than it used to. 1 important and appropriate subject is technology. As the Internet nowadays is the principal supply of information and sport is a subject of extreme popularity, there's a huge array of topics it is possible to discover on the web. If you're confused with a selection of interesting topics to research on the web, it's much better to choose what interests you the most. If you're not certain what you need to do next, yet you know that you desire a change, you should go on and get started, with a concentration on strengthening your core abilities. The entire research should be constructed around or from this issue. The Essay Topics list is provided for English in addition to Hindi section. Children should be asked to read more. There's well-known that you won't have the ability to write a fantastic insightful research paper if you're not interested in the subject overall and in this issue particularly. Inspiration to make your own advertising or media argumentative essay topics isn't challenging to discover. Even the very best writer on the planet cannot compose a high-quality academic paper the evening before it's due. Your solution shouldn't be a book report.

Economic Behavior And Its Effects On Society - 1367 Words

Katelyn Cathcart ECON 100-01 Hamilton December 11, 2014 Economies According to Anthropology Humans have been evolving the way they live for centuries. With the billions of people that live on the planet today, it would be no surprise that people across the globe have varied ways in which they live. These lifestyles can be as old as those our ancestors thousands of years ago had practiced, to the mechanized practices we see in 21st century Western societies. Communities can be categorized into one of four ‘types’ of societies (hunting and gathering, pastorial, horticultural, and industrial). The different ‘types’ of societies are organized by how the economies each community has functions using three fundamental elements of economic behavior. The first behavior of an economy is production, or how a society comes to have resources. Economies usually come to be by modeling the practices a community uses to produce its food. This means that the economic behaviors exhibited by a community are based off the way that community produces food. The other two economic behaviors are how a society distributes and consumes their resources. These two behaviors reveal who (if anyone) is in charge of distribution, and who is able to consume goods (Cultural Anthropology). Hunting and gathering societies are just that: societies that get food by hunting wild animals and gathering wild plants (Ember). Common examples of horticultural societies are some of the Native American communities thatShow MoreRelatedBreastfeeding Behaviors : Women s Experienced Breastfeeding Social Networks1395 Words   |  6 PagesThe purpose of the present study was to examine breastfeeding behaviors in women from different socioeconomic areas as well as how women experienced breastfeeding social networks. The findings of the study indicate that women from different socio-economic areas exhibit the same behaviors when breastfeeding in public. 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Global Supply Chain Management at Apple

Question: Explain about the Report for Global Supply Chain Management at Apple. Answer: Introduction The trio that included Steve Jobs, Ronald Wayne, and Steve Wozniak in 1976 created Apple, Inc. The primary business at the time of its founding was to sell the Apple I PC, a computer assembled and built by the ideologies of the three, though Steve Wozniak was the major contributor (Blanchard, 2010). Markedly, the business was launched into a market that was already largely dominated by Microsoft, an enterprise that was founded by Bill Gates. Through to the 80s, the enterprise enjoyed relative success especially with the inventions of the Apple II and the Macintosh computers (Ray, 2010). However, in the last decade of the previous millennium, the enterprise lost its productivity as its strategy for a low-cost consumer model compromised its abilities to sustain the productions and profitable sales of the expensive gadgets (Wisner, Tan, Leong, 2016). According to D'heur (2015), the company was suffering from the loss of Steve Jobs who had left to found NeXT. These factors define the co mpanys foundation. Apples path to global growth, high profitability, and dominion over its rivals started in 1997 when Steve Jobs returned (Kotabe Mol, 2005). The innovative ideologies and the companys plunge into the phone market, as were engineered by Jobs, catapulted the enterprise to unimaginable realms as it overtook established companies like Sony, Samsung, and even (Bach, 2007). Though most persons, critics, and researchers have always commended the companys use of innovation as its primary motivator of success, it is significant to note that its global positioning was enhanced by its application of productive Global Supply Chain Management precepts (Kersten Hasin, 2010). One of the most notable aspects of the companys novel global supply practices is the manner in which it has turned its launching of stores into something that bears the semblance of a cult. Most of the clients sacrifice comfort, time, and money to ensure that they are initiated as the persons who fast bought from the enterpri ses new and ever-expanding stores (Lusted, 2012). This critical analysis covers the definitive elements in the companys Global Supply Chain Management (Drake Business Expert Press, 2012). Apples Global Coordination For companies, global growth and development is a primary key to success. However, a daunting task can threaten to negate a companys productivity. Among the challenges is the fact that production costs vary in nations (Ray, 2010). As such, a nation that seeks to sell its products on a global scale may lose profitability if it is attempting to sell products produced at high costs in a market that require low costs. For instance, Apple would go at a loss if it attempts to compete against other companies in the markets of South Africa if its produces its products using American labor and resources because the standards of living in the US are high, a factor that makes labor more expensive (D'heur, 2015). Other than that, various trading regulations affect importing companies in other countries. For instance, they may levy high taxes on imports (Wisner, Tan, Leong, 2016). This may consequently affect the cost of the imports. To overcome such challenges, Apple applied various mechanics, which include: Offshoring Apple moved to create and establish assemblies and processing companies in nations with cheap labor and resources to trade successfully on the markets that demand for low costs. Such countries include China in which it operates an assembly and processing plant and India in which opened a Development Office in 2016 (Wisner, Tan, Leong, 2016). Through offshoring, the company has managed to exploit the cheap labor of the nations. Besides, it has managed to eliminate exportation costs as accessing the rest of the Asian market and even Africa from China is relatively cheap and easier. This factor has helped the company to maximize profitability and even to employ marketing strategies such as low costs (Ray, 2010). Notably, China is also one of the companys fastest growing and most profitable markets. Creating a base in China was, therefore, important in creating an identity with the locals (Blanchard, 2010). This has consequently served the company in gaining a competitive advantage over companies like Samsung that are based in Japan. Essentially, offshoring has enabled the company to utilize more resources for the expansion of its supply chains (Boyer Verma, 2010). Location-Specific Advantages Apple has also bolstered its supply chain precepts by targeting specific locations. According to Kersten and Hasin (2010), the company clearly targets malls and structures that would attract many people, or that already have scouts visiting through on daily on a basis. The offshoring strategy also bolsters the realization of this objective. This approach ensures that it is based on the markets either so that it understands its advantages and disadvantages, or that it can compensate for the costs of acquiring the specific locations by elimination production and transportation costs as well as taxation levies (Ray, 2010). Though the companys loyal client base is defined by the notoriety to spend money on the businesss products, the ease of access to the stores, as is always intended by the company, often makes it easier to use more money on the companys products (D'heur, 2015). Investment in Research and Development As of January 2016, Apple, Inc. was hoarding volumes of cash ($200 million) that was not only the largest in the history of industrialization in the US, but that also served in attracting the attention of the Feds who doubted if the company was paying its taxes (Wisner, Tan, Leong, 2016). The ongoing debate among the companys shareholders was whether to release that money in the form of dividends or whether to continue in the already established tradition of investing in research and development (Manzini, 2012). In the end, the decision was heavily inclined on investing in research and development to maintain the dominion that the enterprise has already established over its rivals (Ray, 2010). Among the most notable products that the enterprise has created by investing in research and development since 2007, include the iPhone phone series, the iPods, the MacBook Air, and the iPads. Ideally, its use of innovation and its successes in the production of novel and superior products have led to its ranking as the most innovative company (D'heur, 2015). It has also improved its PC technology, and its Mac computers are rated as some of the best in the market. Such improvements and innovation were realized through the extensive funding of the projects in their primary stages, then subsequent investments in the marketing and sales stages. According to Boyer and Verma (2010), these investments have been justified as they position the company to overcome the marketing myopia that considers businesses as the sale of products. Essentially, by being innovative, Apple has managed to address the clients needs by addressing their problems. That is why it has continually maintained its dom inion (Shah, 2009). However, the company has not only been researching on products. Bidgoli (2010) noted that it is also credited for the use of some of the most successful marketing and growth strategies. An example is the earlier noted strategy in which it acquires prime trading spots to enhance its outreach. It has also used finances to fund the research on the use of a tradition that makes clients elated to participate in its launching ceremonies. Notably, during launching, the companys stores always have practices such as countdowns, cheering, and competition on who becomes the first client to enter and make a purchase (Waters Chartered Institute of Logistics and Transport, 2007). These practices always attract clients globally, and some even spend days without shelter as they sleep at the stores doorsteps hoping to be the first to enter when it is launched (Wisner, Tan, Leong, 2016). Apple also recognizes that it cannot dominate in every field through innovation. As such, it always allocates funds for the acquisition of innovative enterprises that can further its growth and dominion in various fields (Shah, 2009). A notable instance is the acquisition of the SMS, a company that was innovatively producing headphones and other musical gadgets. The companys acquisition helped Apple to extend its dominion in the markets as its clients considered that it offers a combination of superior phone and headphone technology (D'heur, 2015). This is not the only successful instance of the company also acquired the services of the Kevin Lynch, an innovative individual who was tasked to the idea of the creation of a gadget that would take people off their phones. From this, there resulted in the creation of the Apple Watch which, as of today, is produced and marketed by Apple (Ray, 2010). Essentially, investments in these accords also promote diversification that consequently fa cilitates the realization of stability. This is a proposition based on the fact that Apple has always benefited from the success sales of particular products when other products sales have declined (Kersten Hasin, 2010). Apples Supply Chain Risk Mitigation Strategy Based on its large markets, Apple is one of the enterprises with the largest supply chains. Notably, it has to reach out to markets in the US, Latin America, Europe, and Asia (Skjott-Larsen Schary, 2007). It has also extended to Africa. Such large supply chains, as Blanchard (2010) opined, always have numerous risks that can affect productivity and profitability. Such threats may be defined in the challenges that come with the shifts in geographic terrains, ethical misconducts, natural disasters, changing regulations, and diversity in the revenue base among others. Ideally, the bigger the supply chain, the more the risks (Mentzer, Myers, Stank, 2007). That factor defines the need for efficient risk mitigation strategies. Among the risk, mitigation strategies employed by Apple include: Supply Chain Assessments The enterprise continually assesses its supply chains. Such assessments are often targeted at identifying lapses, fortification measures, and possible improvements to evaluate the performances of its supply chains and to ensure that they are not faced with any significant risks, t (D'heur, 2015). The assessments are also targeted at the testing of the supply chains ability to withstand crises or any unexpected demands that would call for increased supplies. Through assessments, the enterprise has managed to ensure that it is positioned to avoid or overcome risk factors that may hamper its operations (Boyer Verma, 2010). Supply Chain Segmentation Apple, Inc. does not supply its products in single units. Rather, it relies on the subdivision of its supply chains to ensure that every product is supplied independently (Blanchard, 2010). For instance, the iPods are supplied in consignments/segments that are different from the other segments. Different measures are used in overseeing the supply of the different products (D'heur, 2015). This is a measure that ensures that the company can limit the risks that it faces in its supply chains by ensuring that not only products that are supplied are affected in entirety in cases that there are eminent risks (Shah, 2009). III. Establishment of Risk Indicators Apple has established a list of risk indicators that it uses to note when it is likely to be affected by risks to strengthen its risk mitigation strategies, (Bidgoli, 2010). For instance, it uses reduced profitability to note that the supply chain may not be performing as is required. As such, when addressing reduced profitability, it also assesses its supply chains to ensure that they are performing as they should be and that they are not facing any enigmas (Boyer Verma, 2010). Other than that, the enterprise uses client complaints as pointers to the performances of the supply chain. This is because goods that are packed at the various assemblies are always tested for functionality and effectiveness (O'Grady, 2009). That implies malfunctions that may result in complaints or that may be identified by the employees may be indicators that the supply chain was affected either by a disaster or by mistakes during the supply processes (Wisner, Tan, Leong, 2016). Regulations Apple has also established regulations to govern its supply chain operatives (Shah, 2009). The regulations not only set out the practices that should be used in enhancing the organizations ability to effectively supply its global stores, but also outline the limitations to which the operations should be subjected and the alternative actions that should be taken in cases of crises (Bidgoli, 2010). For instance, if it fails to use sea transport to deliver products from one continent or country to another, it has measures that would enhance the use of air transport without significantly affecting the sales (Kersten Hasin, 2010). The Use of Advance Technology in Gaining Competitive Advantage Apple uses advanced technology to meet various objectives that range from enhanced production to strategic planning and development. Among the most significant advanced technologies that the enterprise uses are the Internet of Things, 3D Printing, and Big Data Analytics (D'heur, 2015). Internet of Things Internet of Things (IoT) is descriptive of the network that is often constructed by enterprises to link their machinery, physical devices, automobiles, structures, and software. The IoT creates a podium from which an enterprise can monitor and control their resources. According to Shah (2009), its use should enhance organization and resource conservation. IoT should also enhance communication and performances especially as factors that affect the vital aspects are easily identified and addressed (Giermanski, 2013). Other than that, the IoT positions an enterprise to fortify the performances of its resources by transforming them into a single unit (Boyer Verma, 2010). These aspects define the reasons for which Apple values its use. Through IoT, Apple has managed to improve its operations by improving the efficacy of its resources and the measures that are used in monitoring their performances (Blanchard, 2010). As a result, it has been able to ensure that it can enhance its production processes (Mangan, Lalwani, Butcher, 2008). As was noted in the 2015 CES Seminar in Las Vegas, Apple proved that it is one of the enterprises with the most effective IoTs. That factor highlights that it has been able to accrue benefits of the IoT in ways that have not been realized by its competitors. 3D Printing Though 3D printing has been in use for a long time, Apple invested in research to improve its application. According to Wisner, Tan, and Leong (2016), this resulted in the creation of the color 3D printing. This has even resulted into a duel, as there are enterprises that feel that Apple should not patent the technology as it has already filed for the patent. Apples use of 3D printing has been significant in the development of molds for its model projects. This is a factor that has eased the realization of the objectives if its projects (Horch, 2009; Kouvelis, Su, 2007). III. Big Data Analytics Big Data Analytics is the examination of large data sets so at to uncover the correlations and hidden patterns that can help in the identification of the clients preferences and the market trends (Shah, 2009). These can then be used for the development of mechanics that position an enterprise to strategize according to the revelations that have been made in the analytics. At Apple, Big Data Analytics has been at the center of its development. According to D'heur (2015), the enterprise has been using the data analytics to innovate technologies and products that fit the clients needs. Markedly, its successful use of the methodology has ensured that it can perform regardless of the kind of competition that defines the market (Flynn, Morita, Machuca, 2011). For instance, the development of the iPod was in light with the clients needs to have a better system that would replace the older walkmans, which were innovated by Sony but proved inefficient at various levels (Boyer Verma, 2010). Other than that, it developed the iPhone to answer to the demands for a smartphone technology that would position users to access multiple platforms and use various features (Kersten Hasin, 2010; Horch, 2009). Conclusion Apples positioning through the use of technology, innovation, and management has served in ensuring that it can sustain the demands of its large supply chain (Wisner, Tan, Leong, 2016; Shah, 2009). Considering that it is one of the enterprises with the largest markets across the world, its supply chain is also one of the largest, a factor that demands the use of various mechanics to uphold and fortify productivity. Furthermore, the enterprises supply chain is always faced with various risks (D'heur, 2015). To ensure that it mitigates the risks, it applies the precepts that define assessments of supply chains, segmentation, and the establishment of risk indicators to ensure that it identifies eminent risks and the appropriate fortification measures that would guarantee continued positive performances (Eyob Tetteh, 2012; Hult, Closs, Frayer, 2014). Apples continued domination of the markets in which operates is also anchored by its offshoring tactics that ensure that it can exploit the economic and strategic advantages of using cheaper labor in nations such as India and China. The combination of these factors has ensured continued growth for the company as, as Kersten and Hasin (2010) noted, it continues to grow despite the challenges that define the market. References Autry, C. W., Goldsby, T. J., Bell, J. E. (2013).Global macrotrends and their impact on supply chain management: Strategies for gaining competitive advantage. Bach, B. (2007).Implications of enabling technologies for Apple Inc: Cybermarketing enabling technologies. Munchen: GRIN Verlag GmbH. Bidgoli, H. (2010).The handbook of technology management. Hoboken, N.J: John Wiley Sons. Blanchard, D. (2010).Supply chain management best practices. Hoboken, N.J: John Wiley Sons. Boyer, K. K., Verma, R. (2010).Operations supply chain management for the 21st century. Mason, Ohio: South-Western/Cengage Learning. D'heur, M. (2015).Sustainable value chain management: Delivering sustainability through the core business. Drake, M., Business Expert Press. (2012).Global supply chain management. New York, N.Y.] (222 East 46th Street, New York, NY 10017: Business Expert Press. Eyob, E., Tetteh, E. (2012).Customer-oriented global supply chains: Concepts for effective management. Hershey, PA: Information Science Reference. Flynn, B. B., Morita, M., Machuca, J. (2011).Managing global supply chain relationships: Operations, strategies and practices. Hershey Pa: Business Science Reference. Giermanski, J. R. (2013).Global supply chain security. Horch, N. (2009).Management control of global supply chains. Lohmar: Eul. Hult, G. T. M., Closs, D. J., Frayer, D. (2014).Global supply chain management: Leveraging processes, measurements, and tools for strategic corporate advantage. Kersten, W., Hasin, A. A. (2010).Pioneering solutions in supply chain management: A comprehensive insight into current management approaches. Berlin: Erich Schmidt. Kotabe, M., Mol, M. J. (2005).Global supply chain management. Cheltenham: Elgar Reference Collection. Kouvelis, P., Su, P. (2007).The structure of global supply chains. Boston: Now. Lusted, M. A. (2012).Apple: The company and its visionary founder, Steve Jobs. Minneapolis, MN: ABDO Pub. Mangan, J., Lalwani, C., Butcher, T. (2008).Global logistics and supply chain management. Chichester, England: John Wiley Sons. Manzini, R. (2012).Warehousing in the global supply chain: Advanced models, tools and applications for storage systems. London: Springer. Mentzer, J. T., Myers, M. B., Stank, T. P. (2007).Handbook of global supply chain management. Thousand Oaks: Sage Publications. O'Grady, J. D. (2009).Apple Inc. Westport, Conn: Greenwood Press. Ray, R. (2010).Supply chain management for retailing. New Delhi: Tata McGraw-Hill Education. Shah, J. (2009).Supply chain management: Text and cases. Upper Saddle River, N.J: Pearson Education. Skjott-Larsen, T., Schary, P. B. (2007).Managing the global supply chain. Denmark: Copenhagen Business School Press. Taylor, D. H. (2007).Global cases in logistics and supply chain management. London [u.a.: Thomson. Waters, C. D. J., Chartered Institute of Logistics and Transport in the UK. (2007).Global logistics: New directions in supply chain management. London: Kogan Page Ltd. Wisner, J. D., Tan, K.-C., Leong, G. K. (2016).Principles of supply chain management: A balanced approach. Boston, MA: Cengage Learning.

Samakmak Implementation Plan

Who we are: Samakmak is an Australian-based seafood wholesaler selling its products to customers both nationally and internationally.Advertising We will write a custom report sample on Samakmak Implementation Plan specifically for you for only $16.05 $11/page Learn More What we do: We provide quality and affordable seafood products to our domestic and international customers. Where we operate: We are based in Perth, Australia and our operations are both national and international. The current target market is fine restaurant and 5 stars hotels in Dubai with high customer base. The seven steps of e-marketing plan Situation Analysis SWOT analysis Strengths Adequate capital base to establish operations in Dubai. Availability of highly trained and skilled workforce. Past experience in international markets which give an added advantage. Presence of well coordinated global supply chain and supply chain management. Well planned internationalization and glo bal strategy. High national and international market presence in different regions. Weaknesses High dependence on seafood products which are perishable products. Undefined market segment. only targets high restaurants and five stars hotels Limited market share Lack of organized e-marketing channels in the targeted market. Seafood lacks branding (Anderson, Knapp, Jones, van Soeren Salmon 2003, p.5) Opportunities new markets in Dubai There is an increased demand for seafood. Dubai is a tourist destination which offers a ready market for seafood products. The high purchasing power and economic growth of Dubai offers the chance to sell the products. Threats Competition and rivalry from existing seafood wholesaler providers in Dubai. Legal regulations of business operations in Dubai which are different from Australia’s. Threat of seasonality in seafood production. Seafood products are perishable and unforeseen effects on the supply chain could lead to losses or restitu tion. Cultural shock and language barrier. E marketing strategic planning The target market is the fine restaurant and 5 star hotels in Dubai. The segment has chain of hotels which are used by tourists since Dubai has become a tourist destination. The presence of exotic and luxurious hotels and restaurants in Dubai is an attraction factor that we have considered. Dubai is located in an arid region and far from the sea which implies that seafood is not common. Therefore, through the use of state-art-technology it will possible to supply seafood products in the targeted segment and achieve the anticipated market share. Competitive pricing and penetrative pricing will be used to position our products in the market. Best quality seafood products offered at low and affordable prices will differentiate our products from the others. In addition, both fresh and frozen fish and seafood products will be available in the market. This will offer a competitive advantage over our competitors . Objectives Marketing objectives of Samakmak are:Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More To gain 5% of the Dubai market share in 12 months. To achieve 80% of product awareness in the target market. To achieve 15% in product sales in the next six months. To be a market leader in supply of seafood through e-marketing in Dubai. E marketing strategy This section looks at the 7ps of marketing which are pricing, product, promotions, placement, people, process, and physical evidence (Chartered Institute of Marketing 2009; Tracy 2004; Houghton 2007, p.61). Figure 1: 7 Ps of marketing Source: Bhasin (2011) Pricing Price is different from the other elements as it determines whether the products will be purchased or not. The prices of the products will be affordable, since high prices will have negative effect on the sales which will in return affect the customer loyalty and revenues. Th erefore, the chosen prices will not be high or lower than competitors in the market, but will be considerate to be equal to the perceived value of seafood products. We attribute to gain profits as the consumers get value for their money at the same time. Samakmak pricing strategy To enter the new market, penetration pricing strategy will be adopted by Samakmak. Penetration pricing involves the use of lower prices with the expectation that quantity demanded will increase (Gitman McDaniel 2009, p.309; Kurtz Boone 2012, p.661). We anticipate high demand for seafood because demand is always price sensitive (Schotter 2009, p.99), and as a result, either the existing buyers will have to buy more Samakmak products or new buyers will be attracted by the penetration prices which are considerably affordable. The pricing strategy has been selected based on the company’s SWOT analysis and the marketing objectives.Advertising We will write a custom report sample on Samakmak Impleme ntation Plan specifically for you for only $16.05 $11/page Learn More The rationale behind the penetration strategy is that high quality seafood and relatively low or affordable prices than the competitors will ultimately increase demand, market share, and customer satisfaction (Gitman McDaniel 2009, p.309). As a result, market share will be increased and sales volumes will also be increased at a lower cost per unit. However, the distribution channels will have to meet the increase in demand for the Samakmak seafood. Objective of pricing Pricing will determine the extent to which Samakmak will earn and the market share it will gain in the next 12 months. Revenue generated will help in propelling the company to the next level. Demand is price sensitive hence the pricing strategy will fulfil the market objectives. Place Samakmak products will be made available through e-marketing. The implication made is that the products will be purchased through the interne t and made available to the targeted customers or market share. Therefore, the initial step is to design and develop a dependable and fast website that will be used for online transactions. The website will have links which will connect the consumers with the available seafood products and the wholesale prices. In addition the 4ps of the marketing mix will be available on the website site. With the increase in cyberspace crime, a secure and trusted purchase and payment method will be designed. The functionality and the dependability of the method will be tested in the first week upon launch to get rid of any loopholes. Samakmak plans to work with Cisco Systems Inc which will help in developing and managing the online system on behalf of the company. This will minimize costs resulting from cybercrime and related online faults or failures. The Samakmak website will be used as communications channels, direct sales channel, and a distribution channel. Given that e-marketing strategy cen tre of attraction is website of the company (Rampur 2011), the website will have interfaces connecting to social media networks such as a Facebook and twitter. The website will be of proper format, design, attractive, and impressive to the targeted consumers. Seafood products are highly perishable products which require well organized supply chain and storage facilities. A storage facility with the latest preservation and refrigeration components will be acquired and placed strategically in Dubai. The warehouse will be used to store seafood products before they are made available to the restaurants and five star hotels. Another alternative is to have the seafood products made available direct to the consumers upon purchase in a period f less than 48 hours. Deliverance of fresh seafood products will give the company an added advantage thus gaining a competitive advantage. The distribution channel will have the products delivered at the premises of our consumers.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More People One of the major ingredients of service and product provision is the employment of highly trained and appropriate people and staff (Bhasin 2011). Samakmak has highly trained staff who have been in the business for a long period. However, since the venture will be in a country which have different cultural beliefs and values as well as language, Dubai nationals will be recruited and trained appropriately. This will reduce issues associated with language barrier and cultural shock in the new market. In addition, blending the workforce will ensure workforce diversity which acts as a competitive advantage to any organization. Consumers usually make judgements and offer their perception of the products offered and services based on the workforce they interact with (Bhasin 2011). Therefore, Samakmak employees will have appropriate interpersonal and communication skills, service knowledge, and aptitude to ensure that the target market gets value for its money. Well trained technical workforce will be put into place to address any arising issues associated with customer care. It will be responsible for answering urgent phone calls, replying emails, and updating the websites. Sales representatives will be trained and deployed to the target market. This will be used to enable face to face communication with the consumers before officially going online. In addition, the team in ground will offer personal contact with the target consumers and get to answer any inquiries made. A subsidiary office will also be located in Dubai which will coordinate the Samakmak with consumers and the activities undergoing in the warehouses. Physical evidence The objective of the physical experience of Samakmak is to create unforgettable experience on the consumers. This will be achieved through tangible commodities which include variety of products in the market. Others include brochures, bookmarks, webpage, and staff that will help the target customers. Social networking, e-space, a nd articles will offer intangible commodity which will improve the perception and the experience of the consumers. This will aid in attracting more customers as well as attracting the already available ones in the market. The website will offer positive experience and perception of the consumers thus spreading the ultimate brand message. The website is tailored in a way that ensures convenience and reliability among the consumers. The daily update of our website and blogs will ensure that are physical evidence is realised as we keep in touch with the consumers. All the physical evidence will be aligned with the consumers’ expectations as well as the company’s marketing objectives. Promotion Product awareness will carried through different promotion methods such as advertising, sales promotion, personal selling, and use of search engine marketing. To attract consumers to the website, SEO (search engine optimization) will be used (Roy 2010). This will attract internet tr affic to the website hence high customer turnover (Rampur 2011). Online advertising will also be applied where products provided by Samakmak will be placed on the company’s website, blog or the social media networks. Email marketing strategy will include sending of emails to the target consumers on the information of the products being offered as well as their respective prices (Kurtz Boone 2012, p.283). In addition, it will aid develop good customer relations between the organization and the consumers. Online newsletters will be used to pass information on the products and their prices which will be available in the company website and blogs (Rampur 2011). Through the use of bloggers and journalists, we will be able to reach the anticipated market share in the set time frame (Rampur 2011). Advertisement will be carried on via website, TV, radio, and print media (Dunn1995, p.1) Sales promotions will be offered to the five star hotels and the restaurants. In addition, push st rategy will be employed to ensure the products are delivered to the target customers as soon as possible. Process We value our customers, and as a result, processes will be put into place to ensure that our services and products are made available to the target customer base (Bhasin 2011). The website will be designed in such a manner that the consumers get a positive impression of our presence. Instant access and easy direction upon login will move the customers around and view the different seafood products offered. Accessibility, dependability, and reliability are the key drivers of our e-marketing plan. We believe in customer satisfaction which is achieved through delivery of quality products in the agreed or set timeframe. We thrive in our quick product delivery because we are confident in our processes. On top of this, the anticipated demand will prompt Samakmak deliver high quality seafood products. Seafood products are highly perishable products, therefore we will have to de liver optimally without any loss in quality. The website will be used as a communication strategy to get in touch with our customers. This will ensure immediate response to any inquiry or issue. In addition, customer care agents in the ground will aid in sorting any anticipated or experienced problem. Interfaces provided through the use of social networks such as a Facebook or twitter will allow immediate communication with the customers (Kurtz Boone 2012, p.283). Skype will be used to teleconferencing between the consumer and the supplier. The supply chain adopted by Samakmak will use the latest technology to track the goods being transported. This will ensure that any logistical problem is solved in advance and delivery of the products made in the set time frame. Product Samakmak is a wholesaler of seafood products. Therefore, variety of seafood products will be provided to the five star hotel and restaurant. Seafood products come in different varieties which are got from the sea . The seafood products provided by Samakmak will include major Australian seafood such as fish, molluscs, crustaceans, and echinoderms (Brown Connell 2001, p.6) Seafood type Varieties Fish Catfish, mackerel, tuna, haddock, cod, eel, and sardine among others Molluscs Octopus, shellfish, starfish, Crustaceans Shrimp, Crabs, Lobster, oysters, clams, mussels Echinoderms Sea urchins, Sea cucumber We will deliver fresh seafood products and fresh fish to the target market upon request. The product will be of high quality and well preserved using state-of-art freezers and refrigerators. The products will be certified by both the Australia’s and Dubai’s food and drugs regulatory bodies. This will authenticate and articulate that the products are good for human consumption. Daily delivery of the products will be put into place to ensure that fresh products are delivered as soon as possible. In the case of frozen seafood products, we will use its state of art freez er to transport and preserve the seafood products. This will ensure that the products delivered are consumable as they reach the restaurants and the five star hotels. Since the products are of best quality, competitive prices will be used in selling the seafood products in the new targeted market. Implementation plan The implementation plan will be carried in a period of 12 months and is contained in the chart below Gnat Chart Activity May Jun Jul Aug Sep Nov Dec Jan Feb Mar Apr May Website design and launch Product launch warehousing promotional activities TV Advertising Blogs, website adverts News paper advertising Sales promotion Email marketing strategy Market evaluation Control measures and performances Final market analysis and evaluations Warehousing, email marketing, and use of blogs, and website adver ts will be carried for the whole period of 12 months. Evaluations will be carried after every three months and control measures taken after each evaluation exercise. Budget Samakmak plans to use AED 100 million to get the whole plan rolled out for the next 12 months. The cost involves all activities in the implementation plan but in a condensed form. Budget Activity Budget (million (AED ) Webhosting 0.5 Promotion (Adverts, sales promotion, internet, SEO, email marketing, and the rest) 20 Warehousing and logistics 47 Market evaluation 7.5 Licensing and insurance 10 Staff 10 Miscellaneous 5 Total cost 100 Evaluation Plan Evaluation will be carried after every three months for a period of one year to determine the effectiveness of our marketing objectives. In addition evaluation will be carried to determine whether any control measures will be required on the marketing plan. Sales analysis will be carried on the months of August 2012, January 2013 and May 2 013 to determine the volume of the anticipated and the actual sales. Market share analysis will be carried in the same time to determine the performance of the company against market forces such as competitors and emerging entrants in the market (Vaknin, n.d). To determine the direction of the company, sales within the segment targeted will be compared with the expected market share and sales volume. Expense-to-sales analysis will be applied to determine costs and benefits resulting from branding and brand awareness (Vaknin, n.d). Customer satisfaction analysis will involve the use of focus groups to determine the levels of customer perception, attitude, satisfaction, and customer opinion towards the seafood products by the target customers. Finally, financial analysis will be carried to determine the revenues generated from the sales of the seafood products after a period of three months. Through marketing audit, it will be possible to determine the compatibility of Samakmak streng ths with the market trends, customer preferences, demands, and needs (Trivedi 2010, p.49).To evaluate the way the marketing strategy of the 7ps is doing; efficiency control will be applied to see if the objectives align with the current performance of the strategy (Vaknin, n.d). Reference List Anderson , J, Knapp, G, Jones, G, Van Soeren, E., Salmon, R 2003,British Columbia seafood sector and tidal water recreational fishing: A strengths, weaknesses, opportunities, and threats assessment, Seafood Marketing Survey, pp.1-11 Bhasin, H 2011, Service marketing mix, http://www.marketing91.com/service-marketing-mix/. Brown, D, Connell, P 2001, Market demand for Australian aqua-culture products,  Innovation in Economic Research, http://adl.brs.gov.au/data/warehouse/pe_abarebrs99000578/PC11768.pdf Chartered Institute of Marketing 2009, Marketing and the 7Ps: A brief summary of  marketing and how it works, http://www.cim.co.uk/filestore/resources/10minguides/7ps.pdf Dunn, D 1995, Adve rtising and promotion, http://ag.arizona.edu/arec/pubs/dmkt/AdvertisingPromo.pdf. Gitman, L J McDaniel, C D, 2009, The future of business: the essentials, South Western Cengage Learning, Mason, Ohio. Houghton, G 2007, Marketing mix, http://chesterrep.openrepository.com/cdr/bitstream/10034/91037/7/chapter%206.pdf . Kurtz, D L, Boone, L E 2012, Contemporary marketing, South-Western Cengage Learning, Mason, Ohio. Pride, W M Ferrell, O C 2012, Marketing, South-Western Cengage Learning, Mason, Ohio. Rampur, S 2011, E-Marketing Strategy, http://www.buzzle.com/articles/e-marketing-strategy.html Roy, L 2010, Web marketing: Advantages of SEO, http://ezinearticles.com/?Web-Marketing—Advantages-of-SEOid=5155814 Schotter, A 2009, Microeconomics: a modern approach. South-Western Cengage Learning, Mason, Ohio. Tracy, B 2004, The 7Ps of marketing, Entrepreneur, http://www.entrepreneur.com/article/70824. Trivedi S M 2010, Financial performance analysis conceptual framework, http://s hodhganga.inflibnet.ac.in/bitstream/10603/705/11/12_chapter3.pdf Vaknin, S n.d, Nation Branding and Place Marketing, http://samvak.tripod.com/nationbranding7.html. This report on Samakmak Implementation Plan was written and submitted by user Brylee Franklin to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.